Tag Archives: marketing

Peoples Education Launches Measuring Up Express for the CST

Peoples Education Launches Measuring Up Express TM for the CST New Quick and Easy Test Preparation Available for English Language Arts, Grades 2-8.

Peoples Education Launches Measuring Up Express for the CST

Saddle Brook, New Jersey, February 4, 2010 – Peoples Education, a leading provider of supplemental educational material for the K-12 school market, today is pleased to announce the launch of Measuring Up ExpressTM English Language Arts, Grades 2-8 materials in California. Measuring Up ExpressTM includes student worktexts, Diagnostic Practice Tests, and Formative Assessments, and boosts students’ test-taking confidence by targeting the California blueprint standards.

“Educators were looking for a short program that would fit into a busy school day,” commented Vince Konoske, the company’s Western Regional Vice President. “This new standards review program and CST preparation is the perfect tool.”

Measuring Up ExpressTM worktexts are a companion to the successful Measuring Up® to the California Content Standards program. In areas where students need extra instructional support, Measuring Up lessons can be selected for in-depth standards coverage. Measuring Up ExpressTM is perfect for quick and easy test review 3-6 weeks prior to the CST. The short lessons provide a brief review of the standards and relevant vocabulary, as well as test practice in the format of the CST. The Grade 7 Measuring Up ExpressTM worktext also includes a special End-of-Book writing prompt review section to familiarize students with the types of writing that appear on the CST.

The Measuring Up ExpressTM program includes free Formative Assessments as blackline masters so teachers can monitor student progress at the end of every chapter. Two free Diagnostic Practice Tests for each student allow teachers to diagnose student weaknesses and prescribe review lessons in the Measuring Up ExpressTM OR Measuring Up® worktexts. This diagnose-prescribe-instruct model in the Measuring Up® program has helped over 1.3 million California students improve test scores.

Via EPR Network
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Peoples Education Launches Measuring Up Express for the NYS Test

Peoples Education Launches Measuring Up Express TM for the NYS Test Quick and Easy Test Preparation Now Available for Mathematics, Grades 3-8.

Peoples Education Launches Measuring Up Express for the NYS Test

Saddle Brook, New Jersey, February 4, 2010 – Peoples Education, a leading provider of supplemental educational material for the K-12 school market, today announced the addition of Mathematics, grades 3-8 materials to the successful Measuring Up ExpressTM for the NYS Test program. The Measuring Up ExpressTM line also includes grade 8 Science materials to prepare students for the NYS Test in Science. The Mathematics, grades 3-8 program, includes student worktexts, Diagnostic Practice Tests, and Formative Assessments, and provides excellent preparation for the 2010 test and beyond.

“Peoples Education has a history of responding to New York educators’ needs promptly and with high-quality NYS Learning Standards and NYS Test-customized content,” commented Brian T. Beckwith, the company’s President and CEO. “This new mathematics NYS Test preparation and review program is no exception.”

The Measuring Up ExpressTM worktexts are a companion to the successful Measuring Up® to the New York State Learning Standards program. The new books address recent changes to the Grade 3-8 Mathematics Testing Program, with lessons on prior year May-June Performance Indicators and exclusive 2010 Transition Lessons that cover March-April review content from the prior year to prepare students for the May test.

“The instructors at Mechanicville Middle School have successfully used the Measuring Up® series to accommodate various classroom situations,” commented Maria Fusco, a retired Mechanicville Middle School teacher. “The versatility of the materials and alignment to state standards allows the instructor and the students to manage the skills that have either been mastered or need further attention.”

In areas where students need extra instructional support, Measuring Up® lessons can be selected for in-depth standards coverage. For quick and easy test review 3-6 weeks prior to the NYS Test, Measuring Up ExpressTM is the perfect tool. The short lessons provide a brief review of the standards, as well as test practice in the style and format of the NY Test.

The Measuring Up ExpressTM program includes free Formative Assessments as blackline masters so teachers can monitor student progress at the end of every chapter. Two free Diagnostic Practice Tests for each student allow teachers to diagnose student weaknesses and prescribe review lessons in the Measuring Up ExpressTM OR Measuring Up® worktexts. This diagnose-prescribe-instruct model in the Measuring Up® program has helped over 1.4 million New York students improve test scores.

Via EPR Network
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Amy Remmele Retains eXubrio Group to Promote Her Newest Book

Every business revolves around people. The same is true for life. In her new book, “CLO: Chief Life Officer,” author and consultant Amy Remmele shows that decisions become more rational when individuals think of their lives as an enterprise that they are managing. Ms. Remmele has retained Buffalo-area marketing firm, eXubrio Group LLC, to promote her new book.

CLO: Chief Life Officer” shows readers their “departments,” and how they function best through an authentic, shared mission. “Seeing parts of ourselves as departments makes more common sense than the psychological view of parts,” explains the author. The book stresses that all the How-Tos readers encounter will not help unless they look at the Whys of their actions.

“CLO: Chief Life Officer” helps readers create their own life business plan. The plan includes setting goals, communication and relationship creation, and maintaining and accessing a support system. Readers learn to define important divisions of their lives in terms of business departments. The book helps readers test their capacity of readers’ production, customer service, human relations, and sales departments. The book demonstrates how to create and apply a “decisional balance table” to life choices, enabling readers to set the right priorities. About eXubrio Group LLC eXubrio Group is an advertising, marketing, public relations, and web development agency. The firm provides services that range from fundamental marketing strategy development through all areas of advertising, public relations, and marketing material production.

Via EPR Network
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