Tag Archives: training courses

Research by Reed Learning Shows Managers Need Help To Get Their Teams Re-Motivated

Managers are struggling to deal with de-motivated, stressed and underperforming team members, according to research by business training company Reed Learning.

Research by Reed Learning Shows Managers Need Help To Get Their Teams Re-Motivated

Comparison of over 400 managers in 2009 vs 2008 showed a rise of over 50% in managers seeking help with challenging people issues.

Managers cited dealing with difficult people, techniques to motivate their team and ways to reduce stress in others as key learning goals in 2009. In comparison, managers in 2008 were looking for more general skills in delegation, communication, and a basic grounding in management techniques.

Reed Learning has provided training courses to over 20,000 new managers in the past 10 years and offers some suggestions on keeping people buoyant when the economy sinks:

1. Spa days and Hawaiian junkets may be out for the time being, so think about affordable perks. See what goods or services you can barter with local vendors – even just eating lunch together can boost morale.

2. No news isn’t good news. Keep people u p d a t e d on the progress of the business as well as their personal performance. Make sure people understand how their contribution makes a difference.

3. Set realistic goals – and invite people to contribute to objective target setting. Give people personal opportunities to learn and take on new responsibilities.

4. Find the silver lining. For many companies the downturn is an opportunity to pull away f r o m the competition, take market share and try something innovative.

5. Most people want to make a contribution to society. Think about setting up links with local schools or with community organisations..

6. Make people feel they are part of something important by going up for an award or generating press coverage for your company.

7. ‘The only thing we have to fear is fear itself’. Don’t worry too much. Enthusiasm is contagious. Motivate yourself and you will motivate others.

Via EPR Network
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Reed Learning Team Up With The British Institute Of Learning And Development

Reed Learning has announced that all delegates who attend their Learning and Development training courses and qualifications will receive one year’s free membership of the British Institute of Learning and Development.

Reed Learning Team Up With The British Institute Of Learning And Development

Reed Learning’s L&D qualifications have been designed specifically for L&D professionals and benchmark best practice and provide proven skills across a wide range of competencies. All these qualifications are underpinned by Reed Learning’s Trainer Competency Framework, which has been approved by an independent Academic Board.

The BILD is the UK’s leading membership organisation committed to addressing the needs of individuals and organisations working within the learning and development sector.

BILD member benefits include:

• A professional membership grade
• Networking opportunities through the BILD forum
• 6 free member events per year
• A fortnightly membership newsletter
• Access to the Online BILD membership magazine
• A free copy of Learning Magazine
• A membership certificate and card

Membership Levels
• Affiliate – any Reed Learning L&D courses including, Train the Trainer, Advanced Train Trainer, Learning and Development in Practice and Managing the Learning and Development Function
• Associate (ABILD) – Certificate in Learning and Development
• Member (MBILD) – Advanced Certificate in Learning and Development and Advanced Certificate in Professional Training Competence

Via EPR Network
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For The First Time Google Has Partnered With A Training Provider To Help Teach Marketing Executives How To Get The Most From The Google Marketing Applications

With the launch of Reed Learning’s Google Marketing Academy, marketers in the UK have been given a comprehensive range of search marketing courses, that not only cover the core disciplines of Google AdWords, Google Analytics and Search Engine Optimisation but are accredited by the search engine giant themselves ensuring that the course content is not only up to date and relevant, but will help marketers, web developers or SME owners to get the most from their online marketing spend.

Reed Learning

Dan Cobley, Marketing Director at Google said “Reed Learning’s Google Marketing Academy is the first of its kind in the UK. We’re delighted to endorse these programmes as effective, best-practice learning in the essentials of search marketing.”

In the current economic slowdown, many businesses are looking to maximise the return from their marketing budget. As “the UK is the world’s most developed market for online commerce, with 17p in every £1 spent online” (e-Retail Sales Index, July 2008) coupled with the ability to see the complete Return on Investment from digital marketing activities, unlike many other marketing methods, online marketing offers an attractive proposition to savvy businesses.

Reed Learning is offering a range of online marketing courses for both beginners and advanced marketers. The Google AdWords training will help teach businesses how to create and maintain effective Pay Per Click accounts, Google Analytics Training will teach marketers how to make websites work harder and how to analyse a website’s online presence, whilst the Search Engine Optimisation training will help businesses maximise their online exposure in the natural search engine results pages.

Alex Fenn, Marketing Director, at Reed Learning said: “We’re delighted to be able to add the Reed Learning Google Marketing Academy to our course portfolio. In our research, 71% of marketing professionals saw Google AdWords as an important tool for increasing return and reducing spend. With so many organisations feeling the pinch this year, one of these courses will be a valuable and timely investment.”

Visit us online or call 0800 132 448 to find out more about Reed Learning’s Google training courses.

Via EPR Network
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